Unassailable Truth
It’s no secret that DNA is the most accurate form of human identification in history. But what most people don’t know is that – until now – DNA hasn’t been routinely used by law enforcement and governments due to extremely slow processing times and reliance on sophisticated labs. ANDE invented “Rapid DNA,” bringing this powerful identification tool to the field, where DNA results can be ready in 2 hours. Anywhere, anytime, by anyone.
Stature is proud to be ANDE’s design and marketing partner, helping tell the story of this remarkable technology.
Stature created a design system for ANDE to help them promote Rapid DNA as an easy, field-forward tool that that can be used by anyone – no advanced scientific degree required.
The name, branding and every communication touchpoint is meant to convey the clarity and simplicity that ANDE provides, and position ANDE as a partner in the customer’s mission.
Typographic video aimed at special forces operators.
While every one of our clients are changing the world in some way, our work for ANDE is particularly meaningful. From victim identification to crime prevention and family reunification, ANDE is striving to use the power of DNA to make the world safer and more just. To be a partner in communicating that mission to the world is an honor.
